manchester united

Jan 14, 2020

Manchester United hunts first creative director

UK's biggest football club wants someone with a decade's experience working in agencies.

Jul 4, 2019

Manchester United scores in China with experience centre and app

The club continues to flex its muscles in China where its fanbase tips over 100 million.

Jan 10, 2019

Manchester United to launch fan experience centres in China

Football club wants to deepen relationship with Chinese fans.

Nov 11, 2014

Nissin animates Manchester United

Nissin has splashed out for a renowned animator and created a visually arresting video to activate its sponsorship of Manchester United. So why does it sound so cheap?

Mar 18, 2014

Manchester United scores well with Asian fans

ASIA-PACIFIC - The 135-year-old English football club Manchester United has built an very emotional bonding with its fans. Inside the Old Trafford Stadium hangs a flag that says “United, kids, wife in that order", depicting where the fans' priorities lie. Many Asian fans, who've never been to Britain, share the same passion. Why?

Nov 5, 2013

Unilever has ambitious goals for Manchester United partnership

SINGAPORE – The three-year regional partnership announced yesterday between Unilever and Manchester United is likely the FMCG giant's largest sports-sponsorship deal to date and will see the company executing a wide range of activations for a number of brands across nine countries.