ice dew

May 2, 2014

Coca-Cola wraps bottled-water brand in social responsibility

CHINA - Buying Coca-Cola's bottled-water brand Ice Dew Chun Yue (純悅) will give consumers a chance to ‘Drink good, do good, feel good’ by supporting efforts to provide clean drinking water to rural schoolchildren.

Nov 30, 2011

Coca-Cola names Luxury Box as digital AOR for Ice Dew in China

SHANGHAI - Luxury Box, a Shanghai-based branding and interactive agency under McCann Worldgroup, has been named digital agency for Coca-Cola's bottled water brand in China, Ice Dew.