ibm

Jul 3, 2024

HCLTech and IBM launch generative AI Centers of Excellence in India, UK, and US

Located in Noida, London, New Jersey, and Santa Clara, these centers aim to modernise legacy applications and drive continuous innovation using IBM’s WatsonX AI and data platform.

Mar 14, 2024

IBM lays off comms, marketing staff

A low-single-digit percentage of IBM’s global workforce is being affected by the job cuts.

Nov 17, 2023

IBM suspends advertising on X (Twitter) after ads appear next to Nazi posts

IBM has paused advertising on the social platform by Elon Musk after its ads, and those of several other major brands, appeared next to pro-Nazi content.

Aug 23, 2023

‘It’s moving from storytelling to story-showing’ – IBM comms chief on AI

Jonathan Adashek, chief communications officer and SVP, marketing and communications, at IBM, says the corporation can’t be ‘all talk’ when it comes to the latest AI technology.

Jan 18, 2023

Kevin Nelson joins Ogilvy as WPP’s global client lead for IBM

He replaces John Dunleavy who recently left to join McCann North America as CEO.