Nov 17, 2023

IBM suspends advertising on X (Twitter) after ads appear next to Nazi posts

IBM has paused advertising on the social platform by Elon Musk after its ads, and those of several other major brands, appeared next to pro-Nazi content.

Aug 23, 2023

‘It’s moving from storytelling to story-showing’ – IBM comms chief on AI

Jonathan Adashek, chief communications officer and SVP, marketing and communications, at IBM, says the corporation can’t be ‘all talk’ when it comes to the latest AI technology.

Jan 18, 2023

Kevin Nelson joins Ogilvy as WPP’s global client lead for IBM

He replaces John Dunleavy who recently left to join McCann North America as CEO.

Dec 22, 2022

Global new-biz round-up: Creative pitches dominate as Swarovski, IBM and more change hands

Publicis Groupe was responsible for more than half of billings in October.

Aug 31, 2022

How design thinking can solve systemic business problems

SPIKES ASIA ACADEMY: Michael Tam, the global design director at IBM, shares the value of design thinking in large enterprises and how it could unlock solutions to issues such as inclusivity and sustainability.