Find out more about the potential of this government-led initiative on the events and exhibitions industry.
Venues in Shenzhen and Guangzhou may not reap the full benefits of better connectivity from Hong Kong to the mainland.
China’s programmatic maestro partners with Campaign in Guangzhou.
The venue will have two exhibition halls of 2,500 sqm, a 505-seat amphitheatre and 47 break-out modular meeting rooms.
GUANGZHOU - Starcom has once again been appointed by Céstbon to handle all media planning and buying duties in China, following a closed-door pitch.
GUANGZHOU - Bedding brand Sinomax has created the world’s largest pillow as part of a World Sleep Day gimmick that is a prelude to its 11th anniversary campaign this year.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins