Combining the two media conglomerates’ streaming assets would create a scaled entity better equipped to take on Disney and Netflix — though such a deal would face financial and regulatory hurdles, analysts tell Campaign US.
The three-year partnership will be the basis of a series of original content productions including drama serials, animation, and reality shows.
The Beijing Games has so far proved successful in attracting eyeballs and paid subscriptions.
Megha Tata, managing director of Discovery Communications India says the big ad spends continue to come through linear.
AT&T, the current owner of WarnerMedia, will be the majority shareholder.
Also absorbs team of Novix Media Technologies.
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