Simon Gwynn

Simon Gwynn is the brand reporter for Campaign UK. Simon joined Haymarket in March 2016, and covers the retail, FMCG, financial services and auto sectors. Relevant experience: I previously wrote about food and drink retail for The Grocer. Before becoming a journalist I ran events and did the comms for a local business organisation. Favourite ad: Old Spice - The Man Your Man Could Smell Like. It's the ad your ad could smell like. I'm on a horse. Favourite track: Common People by Pulp One thing not a lot of people know about me: I directed a play at the Edinburgh Fringe once... it wasn't very good and was rightly mauled by the critics. If I wasn’t slaving away at Haymarket I’d be...? Cooking. Eating. Cooking. Eating.

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Twitter purge of locked accounts welcomed by Unilever's Keith Weed
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Jul 12, 2018

Twitter purge of locked accounts welcomed by ...

Some Twitter accounts could lose millions of followers when the social platform purges large numbers of "locked" accounts this week.

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'The elephant in the room': Absent Sorrell inspires anger and affection at WPP
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Jun 14, 2018

'The elephant in the room': Absent Sorrell inspires ...

While Sir Martin Sorrell faces claims of bullying behaviour and paying for a prostitute, the ad group will be breathing a sigh of relief after an AGM that avoided a showdown.

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WPP investor pressure to sell Kantar could open door to Sorrell acquisition spree
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Jun 5, 2018

WPP investor pressure to sell Kantar could open ...

A sale of Kantar would be "favourably viewed by investors who have come to dislike the data business", according to a financial analyst.

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Pepsi overtakes Coke as world's most effective brand in Effie Index
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May 25, 2018

Pepsi overtakes Coke as world's most effective ...

Pepsi swapped places with Vodafone which dropped to fourth in the ranking. 

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CMOs: Our bad emails fail with existing customers
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May 16, 2018

CMOs: Our bad emails fail with existing customers

Only 13% of CMOs in a CMO Council study said they were realising the revenue potential of existing consumers.

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Unilever's sustainable brands grow almost 50% faster than rest of business
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May 14, 2018

Unilever's sustainable brands grow almost 50% ...

Company says it has met around 80% of the targets in the Unilever Sustainable Living Plan, launched in 2010.

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