Simon Gwynn

Simon Gwynn is the brand reporter for Campaign UK. Simon joined Haymarket in March 2016, and covers the retail, FMCG, financial services and auto sectors. Relevant experience: I previously wrote about food and drink retail for The Grocer. Before becoming a journalist I ran events and did the comms for a local business organisation. Favourite ad: Old Spice - The Man Your Man Could Smell Like. It's the ad your ad could smell like. I'm on a horse. Favourite track: Common People by Pulp One thing not a lot of people know about me: I directed a play at the Edinburgh Fringe once... it wasn't very good and was rightly mauled by the critics. If I wasn’t slaving away at Haymarket I’d be...? Cooking. Eating. Cooking. Eating.

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Amazon unites advertising services under single brand, Amazon Advertising
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Sep 10, 2018

Amazon unites advertising services under single ...

The names Amazon Media Group, Amazon Marketing Services and Amazon Advertising Platform will be retired.

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WhatsApp launches first integration with Facebook ads
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Aug 3, 2018

WhatsApp launches first integration with Facebook ads

The new platform will allow brands to reply to users who contact them and send notifications such as shipping confirmations, appointment reminders or event tickets.

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Twitter follows Facebook in share price plunge
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Jul 30, 2018

Twitter follows Facebook in share price plunge

Revenue was up 24% year-on-year to $711 million. Advertising revenue grew 23% to $601 million.

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How Budweiser won the World Cup for brands on Twitter
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Jul 30, 2018

How Budweiser won the World Cup for brands on Twitter

The strategy was multifaceted but each aspect of it was designed to exploit the peak moments of excitement in the tournament.

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Twitter purge of locked accounts welcomed by Unilever's Keith Weed
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Jul 12, 2018

Twitter purge of locked accounts welcomed by ...

Some Twitter accounts could lose millions of followers when the social platform purges large numbers of "locked" accounts this week.

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'The elephant in the room': Absent Sorrell inspires anger and affection at WPP
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Jun 14, 2018

'The elephant in the room': Absent Sorrell inspires ...

While Sir Martin Sorrell faces claims of bullying behaviour and paying for a prostitute, the ad group will be breathing a sigh of relief after an AGM that avoided a showdown.

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