by Arvind Hickman | Campaign Asia

Arvind Hickman

WHO concerned by Big Tobacco-funded 'aggressive PR effort' during pandemic

Marketing

Jun 29, 2020

WHO concerned by Big Tobacco-funded 'aggressive PR ...

The World Health Organization has warned that a “front group” for the tobacco industry and its PR agencies are taking advantage of the coronavirus to fund research on tobacco users.

'An avalanche that can't be controlled': IOC urged to rethink Olympics protest ban

Analysis

Jun 15, 2020

Arvind Hickman

'An avalanche that can't be controlled': IOC urged ...

Other sporting bodies have already removed sanctions relating to protests.

Jun 11, 2020

Arvind Hickman

'An avalanche that can't be controlled': IOC urged ...

Other sporting bodies have already removed sanctions relating to protests.

Edelman to cut 390 staff globally due to pandemic impact

Jun 3, 2020

Arvind Hickman

Edelman to cut 390 staff globally due to pandemic ...

Edelman is reducing its global workforce by nearly 7% as the impacts of the coronavirus pandemic completely erode its profit margin.

'Big Tobacco' using COVID-19 messaging and influencers to market products

May 17, 2020

Arvind Hickman

'Big Tobacco' using COVID-19 messaging and ...

An analysis of social media and influencer posts found evidence of tobacco companies using #StayAtHome hashtags, creative and giveaways – including branded masks – to market e-cigarettes, vapes and heated tobacco products.

Retail magnate 'breaks every PR rule' in car-crash coronavirus interview

Mar 25, 2020

Arvind Hickman

Retail magnate 'breaks every PR rule' in car-crash ...

The 80-year-old founder of Australian retailer Harvey Norman has ignited a fierce backlash over a “damaging” TV interview in which he said coronavirus was nothing to worry about and had been good for business.