The company plans to introduce stricter privacy controls including the removal of cross-app identifiers such as its own Advertising ID. The announcement comes just weeks after the impact of Apple's similar move—on Meta in particular—was revealed.
'Ditch your list' and 'find something real', Coffee Meets Bagel advises in a new campaign.
As consumers have swarmed to apps in the past 18 months to fulfil all aspects of their lives, they have become increasingly unforgiving of poorly designed and executed experiences. The regional CTO of AppDynamics gives tips on how to avoid deletion.
ASIA's TOP 1000 BRANDS: A range of brands have benefited from Covid-driven lockdowns, but is their rise sustainable, as the world slowly reopens?
Three Rs—reach, retain and reward—form the foundation for a successful in-app sales strategy.
TECH BITES: Imaginato's founder believes many Southeast Asia companies are "late to the digital game".
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