Untold Fable will be run and minority-owned by Kate Tancred.
AnalogFolk's campaign for the Australia launch of the i30 N-Line sedan sets a definite tone. If you can't bear to watch, the agency suggests, then this is not the car for you.
Campaign by AnalogFolk marks the brand's first use of TikTok.
SOUNDING BOARD: COVID-19 has affected global trust in China, so we asked experts whether this might affect the fate of international Chinese brands, such as Huawei and TikTok.
The tool is based on research from Judith Baxter, published in 'The Language of Female Leadership', which found women are four times more likely to use language that downplays successes and undermines them.
Four branding experts give their view on which brands will be the ones to watch over the next decade.
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