analogfolk

Feb 1, 2021

AnalogFolk invests in global production company

Untold Fable will be run and minority-owned by Kate Tancred.

Oct 20, 2020

Trigger warning: This Hyundai ad is scary on purpose

AnalogFolk's campaign for the Australia launch of the i30 N-Line sedan sets a definite tone. If you can't bear to watch, the agency suggests, then this is not the car for you.

Jul 14, 2020

Beats by Dre uses TikTok in campaign featuring Ashnikko

Campaign by AnalogFolk marks the brand's first use of TikTok.

May 18, 2020

Where do Chinese brands go from here?

SOUNDING BOARD: COVID-19 has affected global trust in China, so we asked experts whether this might affect the fate of international Chinese brands, such as Huawei and TikTok.

Mar 9, 2020

AnalogFolk encourages women to 'big up' language with AI app

The tool is based on research from Judith Baxter, published in 'The Language of Female Leadership', which found women are four times more likely to use language that downplays successes and undermines them.

Jan 14, 2020

Brands to watch in the 2020s, according to experts

Four branding experts give their view on which brands will be the ones to watch over the next decade.