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Beyond measure: How metrics can power a winning TikTok strategy

1 Beyond measure: How metrics can power a winning TikTok strategy

Copycat accusations fly: Cathay Pacific calls out SIA for lack of originality in latest brand campaign

2 Copycat accusations fly: Cathay Pacific calls out SIA for lack of originality in latest brand campaign

Wavemaker Asia Pacific CEO Gordon Domlija exits agency abruptly

3 Wavemaker Asia Pacific CEO Gordon Domlija exits agency abruptly

ChatGPT in advertising: Will clients pay the same for AI-generated campaigns?

4 ChatGPT in advertising: Will clients pay the same for AI-generated campaigns?

M&M’s spokes candy controversy is a Super Bowl stunt

5 M&M’s spokes candy controversy is a Super Bowl stunt

Grab, FairPrice, Foodpanda, Carousell: Inside the retail media networks on offer in SEA

6 Grab, FairPrice, Foodpanda, Carousell: Inside the retail media networks on offer in SEA

Adtech leaders react to potential breakup of Google's ad business

7 Adtech leaders react to potential breakup of Google's ad business

The only 2023 marcomms trend report you actually need to read

8 The only 2023 marcomms trend report you actually need to read

Big tech bleeds, Southeast Asia ad tech hit, but not as hard

9 Big tech bleeds, Southeast Asia ad tech hit, but not as hard

Creative Minds: Sui Yao was once an emo teen who wished for a 7-sec memory

10 Creative Minds: Sui Yao was once an emo teen who wished for a 7-sec memory

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PHD Indonesia wins Vivo’s media duties
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Gunjan Prasad

PHD Indonesia wins Vivo’s media duties

The OMG media agency unseated the local incumbent and three other challengers to win the pitch.

Dentsu admits to bid-rigging in Tokyo Olympics; charges for other arrests made
17 hours ago
Nikita Mishra

Dentsu admits to bid-rigging in Tokyo Olympics; ...

Dentsu joins rivals Hakuhodo and ADK in admission to collusion in the widening Tokyo Olympics bid-rigging and bribery case, but says there is "no factual basis for claims any employees have been arrested."

Google announces Bard, it's answer to rival ChatGPT
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Google is taking on ChatGPT and pre-empting Microsoft's move to integrate ChatGPT into its Bing search engine.

40 Under 40 2022: Rogier Bikker, MediaMonks
19 hours ago
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40 Under 40 2022: Rogier Bikker, MediaMonks

Bikker’s USP lies in pushing creative boundaries to bring fresh ideas to the table that are deeply rooted in local Chinese culture, and always executed at a high level of craft.