Staff Reporters
Aug 19, 2015

Empty Coke glass inspires illustrators for campaign via McDonald's

For its 2015 drinking-glass giveaway through McDonald's, Coca-Cola worked with Arcade for a campaign to run in 22 markets in Asia Pacific, The Middle East and Africa. Arcade worked with Kult in Singapore, which invited six artists to create illustrations inspired by their country during a specific year that McDonald's released a previous Coke glass. The artists worked with a template containing the outline of the glass and were asked to integrate various branded elements while also retaining their own style. Please see the image captions for additional details (provided by Kult).

By Stephan Chan to ...
By Ipung Kurniawan to ...
By Kouzou Sakai to ...
By Irene Feleo, 1916 ...
By Ivan Despi, 2015 ...
Sean Wei, 1994 Taiwan. ...
The artwork appeared in ...

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