Diana Bradley
Jul 25, 2017

What really happens when a brand turns a random person into a social-media celebrity

Tinder did it to Josh Avsec and Michelle Arendas. Wendy's did it to Carter Wilkerson. The three discuss their newfound fame, and how glamorous it has really been (or not).

At the start of the month, Josh Avsec had 730 Twitter followers and could, as he puts it, post any stupid, silly thing he wanted to. That number has since rocketed to 23,000.

Avsec and Michelle Arendas, both Kent State University students, were transformed into social media stars overnight, thanks to Tinder. The dating app, through which the pair met, is sending them on a first date...

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