Jenny Chan 陳詠欣
Aug 9, 2013

Theresa Loo leaves MEC to rejoin Ogilvy & Mather in China

BEIJING - Theresa Loo (pictured) returns to Ogilvy to take up a training role after leaving her last job as MEC's director of strategic planning, analytics and insight.

Theresa Loo leaves MEC to rejoin Ogilvy & Mather in China

In her new role, Loo is responsible for developing professional knowledge and skills training programmes for O&M China staff. She will also lead Ogilvy Advanced Learning, a unit launched in 2011 to provide strategic brand consultancy and coaching services to Chinese corporations.

Prior to her last job at MEC, which she left at the end of June, she served as business director at Research International and group account director for Unilever at O&M Advertising Shanghai.

Loo succeeds Sandy Ng, who moved on to become managing director of Raynet Ogilvy China in January this year.

On top of her agency experience, Loo is also active in academic circles. She holds a PhD in
marketing from Manchester Business School in the UK and is a visiting scholar to a number of
universities in Shanghai.

Shenan Chuang, CEO of Ogilvy & Mather Greater China, said training is "sacred", particularly in a fast-changing business environment.

"[Loo] has inspiring views on training that will allow staff to reach their full potential, pre-empt the market and meet clients’ ever-evolving needs,” Chuang said.

Related Articles

Just Published

1 hour ago

Instagram: ‘Romanticising the idea of suicide’

On 20 September, an inquest began into the death of Molly Russell, a 14-year-old from Harrow, who took her own life in 2017 after viewing graphic content relating to depression and self-harm on Instagram and Pinterest.

1 hour ago

Hold the applause: Is award-winning purpose work ...

Brands continue to be recognised by big award shows for purposeful work, but these eye-catching ideas often end up having no impact on real people.

1 hour ago

W+K co-founder Dan Wieden dies at 77

The advertising giant was the brains behind Nike's infamous 'Just Do It' tagline.

1 hour ago

D&AD names Jo Jackson as chief executive

Publicis' Natalie Lam is also named to the advisory board.