Staff Writer
Jun 27, 2019

The huge opportunity from political chaos

For marketers today, working in an increasingly unstable global market in terms of politics and economics, uncertainty is one of the few certainties. But brands have a significant role to play...

PARTNER CONTENT
Sarah Gooding Kobus, the deputy general manager of WE Communications works in Johannesburg, South Africa and describes the business environment as aminefield.
 
Working on B2B tech brands is especially challenging because rolling blackouts from electricity providers, for instance, are common with significant impact on businesses and their...

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