Staff Reporters
Aug 11, 2011

Sue Mulhall appointed JWT's global business director for Lux

GLOBAL - JWT has appointed Sue Mulhall as global business director for Unilever's Lux skin brand.

Sue Mulhall, global business director for Lux account
Sue Mulhall, global business director for Lux account

Based in Singapore, Mulhall will be responsible for overseeing Lux Skincare worldwide and report to Jagdip Bakshi, JWT's global team leader on Unilever. She takes the place of previous global business director on the account Sam Williams who returned to London to pursue personal interests.

She joins the agency after a stint at Leo Burnett in Milan where she worked on Procter & Gamble's (P&G's) Femcare business across international markets.

Sue got her start in advertising and marketing in Australia where she held stints on both the agency and client side for eight years before moving to London. In addition to P&G, Sue’s client experience includes top multinational brands: Kellogg's, Telenor, Sonera, Barclays, Visa, and Triumph.

“Sue’s reputation and experience in managing international business gives us the confidence that she is the right leader for our Lux global account,” said Bakshi. 

Related Articles

Just Published

8 hours ago

Tech Bites: Week of August 15, 2022

News from Coca-Cola, Nielsen, Hivestack and more.

8 hours ago

Serena Williams: Inspiring brand lessons from the GOAT

Williams is as much a master on court as she is off-court when signing major brand deals and honing her personal brand. Brand experts pick out lessons to pick up from the tennis legend.

12 hours ago

Dentsu scores high with a third of the wins in June

Global new-biz round-up: However, the largest account was picked up by WPP’s Mindshare.

18 hours ago

M&C Saatchi and the brutal complexity of (being) bought

Why the hold-up in the takeover process and where are things now? Campaign explains.