Ad Nut
Oct 19, 2015

Paint your ugly house or risk rudely delivered mail

From India: Ad for Nerolac Suraksha Plus by Publicis

Paint your ugly house or risk rudely delivered mail

Ad Nut enjoys ads with a touch of good old-fashioned shaming. In this example, multiple post-grad degrees are not enough to spare a homeowner from the derision of his mail carrier.

The agency informs Ad Nut that the spot even ends with "the voice of God ridiculing the doctor" for foolishly using a lower grade housepaint. You can't get much more authoritative than that.


Agency: Publicis Communications Pvt Ltd.
Managing Director: Bobby Pawar
Chief Operating Officer: Paritosh Srivastava
Executive Creative Director: Jigar Fernandes
Creatives: Gururaj Rao, Rohan D’Souza, Avinash Jakhalekar
Account Management: Chandan Jha, Darrell Fernandes, Manish Somani, Jiten Painter
Agency Producers: Jignesh Maru, Ganesh Iyer
Production House: Soda Films
Director: Rajesh Krishnan

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