Ad Nut
Oct 19, 2015

Paint your ugly house or risk rudely delivered mail

From India: Ad for Nerolac Suraksha Plus by Publicis

Paint your ugly house or risk rudely delivered mail

Ad Nut enjoys ads with a touch of good old-fashioned shaming. In this example, multiple post-grad degrees are not enough to spare a homeowner from the derision of his mail carrier.

The agency informs Ad Nut that the spot even ends with "the voice of God ridiculing the doctor" for foolishly using a lower grade housepaint. You can't get much more authoritative than that.

CREDITS

Agency: Publicis Communications Pvt Ltd.
Managing Director: Bobby Pawar
Chief Operating Officer: Paritosh Srivastava
Executive Creative Director: Jigar Fernandes
Creatives: Gururaj Rao, Rohan D’Souza, Avinash Jakhalekar
Account Management: Chandan Jha, Darrell Fernandes, Manish Somani, Jiten Painter
Agency Producers: Jignesh Maru, Ganesh Iyer
Production House: Soda Films
Director: Rajesh Krishnan
 

Need more ads? Visit Ad Nut's Campaign colleagues:
Campaign UK | Campaign US | Campaign India | Campaign Turkey | Campaign Middle East

 

Source:
Campaign Asia

Related Articles

Just Published

9 hours ago

Apple leads as US dominates Kantar's Top 100 Global ...

As US brands dominate the top 10 in Kantar's BrandZ 2025 ranking, Chinese companies and APAC players like Airtel are rapidly gaining ground, signalling a shifting balance in global brand power.

9 hours ago

Microsoft to retire Xandr DSP in favour of an ...

After acquiring the DSP from AT&T in 2021, Microsoft’s priorities began to shift more to the sell side, with AI at the forefront.

10 hours ago

Arthur Sadoun calls for ‘different approach’ at ...

Publicis CEO says Lions festival should not just be about 'AI theory' or 'celebrating creativity for its own sake', given the toughest conditions since the pandemic.

1 day ago

From Hiroshima to Hangzhou: How Jagabee and Frugra ...

The Tokyo-headquartered maker of the hugely popular potato fries, Calbee, is tapping into anime fandom and IP collaborations to boost sales and brand affinity in China. Read our interview with CMO Hiroyuki Miyakura.