india
PepsiCo India ends association with WPP after 30 years
Wunderman Thompson, Mindshare, and Autumn Grey will not participate in the re-pitching process.
ADK acquires India-based Rage Communications
The deal will give the Japanese network access to clients in India and Australia.
Olay shows how bias pushes girls out of STEM
With a campaign by Publicis Singapore, the brand launches an initiative to close the gender gap in STEM careers in India.
A cat’s disappointment and a dog’s satisfaction over the arrival of Swiggy One in India
The Lowe Lintas campaign for a new membership program highlights how members can avail multiple benefits, including free deliveries and extra discounts on restaurants.
Understanding Gen Z in India
Indians born between 1997 and 2010 differ both from the western conception of Gen Z consumers and from each other, depending on where and how they live.
Tanishq Jewellery in India roots for a marriage, not a wedding
Conceptualised by Dentsu Webchutney and Superfly, the three-minute film inspires couples on their way to the aisle, to go beyond the conversation of a wedding and talk about their marriage, which is a lifelong bond.
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