For the second time this year, OMD has successfully defended a Beiersdorf media review in Asia and emerged with more business than it had before the pitch.
Campaign has learned that OMD has been reappointed to manage Beiersdorf's full media duties in India, a key market for the owner of Nivea, Eucerin and La Prarie, among other brands.
Dentsu was OMD's main challenger in the competitive pitch, according to a...
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