Campaign India Team
Aug 3, 2022

Ogilvy elevates Ganapathy Balagopalan as deputy chief strategy officer

Balagopalan was head of strategic planning for Ogilvy West and East.

Ogilvy elevates Ganapathy Balagopalan as deputy chief strategy officer
Ogilvy India has announced the elevation of Ganapathy Balagopalan as deputy chief strategy officer.
 
Balagopalan will be the national effectiveness leader at the agency and also look to champion the digital strategy aspect of brands. He joined the agency 20 years ago, and was head of strategic planning, Ogilvy West and East. While Balagopalan takes on a national role, he will continue to be the planning head for Mumbai and Kolkata. 
 
Prem Narayan, chief strategy officer, Ogilvy India, said, "'Ask Ganapathy’ is a catch phrase in Ogilvy, if there is anything you need to know about Cadbury/Mondelez. Guns has been the account planning custodian for some of Ogilvy India's dearest brands - Cadbury/Mondelez, Pidilite, Bajaj and ITC. There has been a Ganapathy touch to many great campaigns on these brands over the years.”
 
VR Rajesh, group president, Ogilvy India, said, "There is no one better to partner Prem in the national role than Ganpathy. After building a robust planning structure for the Mumbai office and being responsible for some iconic work across our key clients, Guns will now drive the new-age transformation agenda for Ogilvy planning."
 
Balagopalan added, "At Ogilvy, we have insanely talented people with diverse skills, utterly devoted to creating world-class work that helps our clients succeed in a VUCA world. I look forward to partnering with all my colleagues to ensure Ogilvy continues to lead the way."
Source:
Campaign India

Related Articles

Just Published

2 days ago

Amazon CEO Andy Jassy on using AI to win over ...

The e-commerce giant’s CEO revealed fresh insights into the company's future plans on all things consumer behaviour, AI, Amazon Ads and Prime Video.

2 days ago

James Hawkins steps down as PHD APAC CEO

Hawkins leaves PHD after close to six years leading the agency, and there will be no immediate replacement for him.

2 days ago

Formula 1 Shanghai: A watershed event for brand ...

With Shanghai native Zhou Guanyu in the race, this could be the kickoff to even more fierce positioning among Chinese brands.

2 days ago

Whalar Group appoints Neil Waller and James Street ...

EXCLUSIVE: The duo will lead six business pillars and attempt to win more creative, not just creator, briefs with the hire of Christoph Becker as chief creative officer.