Lindsay Stein
May 21, 2019

Leo Burnett Worldwide taps FCB's Liz Taylor as global CCO

Appointment comes shortly after Mark Tutssel, executive chairman of the network, announced his upcoming retirement.

L-R: Nick Law, Liz Taylor
L-R: Nick Law, Liz Taylor

Leo Burnett Worldwide has hired Liz Taylor, FCB Chicago CCO, as its new global creative chief, effective July 8.

Taylor, who will report into Publicis Groupe CCO Nick Law, will take on the dual role of creative leader for Publicis Communications North America.

Earlier this month, Leo Burnett announced the upcoming retirement of Mark Tutssel, executive chairman of the network. Tutssel, a 34-year veteran of the network, plans to stay onboard through the end of June, working closely with Law and the Leo Burnett Global Creative Council to ensure a smooth transition.

In her new hybrid role at Leo Burnett and Publicis Communications, Taylor will collaborate with Law and Publicis Groupe Chief Strategy Officer Carla Serrano to push the company’s "Power of One" model focused on transformation and creativity.

 "I’ve followed and admired Liz and her work for years. She is a thoughtful and modern creative leader whose work and expertise spans storytelling, experience and innovation," said Law in a statement. "Her role is a new one that will straddle the Leo Burnett network and the Groupe’s broader creative capabilities."

During her time at FCB Chicago, Taylor worked on the likes of GE, Blue Cross Blue Shield and Kimberly Clark.

Before that, she served as global executive creative director at Ogilvy & Mather, where she helped lead clients such as Morton Salt, SC Johnson and Modelo. She also held posts at JWT, Element79 and Tribal DDB earlier in her career.

Source:
Campaign US

Related Articles

Just Published

1 day ago

Lalamove launches fast delivery campaign across ...

Lalamove wants to connect more with SMEs as they make up 90% of all business in these cities.

2 days ago

How brands and agencies are celebrating Singapore ...

Agencies and retailers are marking the city-state's 55th birthday with a mix of fun, sales and community giveback.

2 days ago

iQiyi to focus on driving product sales through ...

The Chinese video streamer is ramping up its offline activities like pop-up stores based on their original content.

2 days ago

A rebranding of… the dental clinic

New work by VMLY&R Australia is an ambitious attempt to make trips to the dentist ‘fun’ and ‘hip’.