Staff Writer
Jun 3, 2019

Jack Morton partners with FIBA Basketball World Cup

The agency will create experiences for fans to interact with the World Cup trophy.

Brand experience agency Jack Morton has joined forces with FIBA Basketball World Cup to build activations for its global trophy tour. The tour which sets off this month will bring the newly-designed golden trophy to fans across 24 countries and five continents.

During the tour, Jack Morton will create experiences for fans to interact with the trophy. On top of that, the tour will aim to capture fans cheering for their national team to create...

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