Havas Group has appointed David Angell, previously GM at TrinityP3, as APAC chief commercial officer, a newly created role reporting to APAC chairman and CEO Mike Amour.
Angell will drive cross-regional business growth and go-to-market strategy with the objective of enhancing the network’s competitive advantage and positioning, according to the company. The appointment is effective immediately.
Prior to the last four years with TrinityP3 in Melbourne, Angell had a 15-year agency career including stints at Starcom, Zenith, Ikon and Mindshare in Australia and the UK.
“David’s experience as a trusted advisor to senior clients covers the entire spectrum of the agency business from brand communications strategy, media trading, diversified agency services, and development of commercial contracts," Amour said in a release. "As such his appointment will help us to boost our service capabilities, bring additional rigour and discipline to client relationships, foster greater collaboration between teams in markets and instill best-practice, strategic approaches to business development at the regional and market level."
Commenting on his appointment, Angell cited Havas for having a future-forward vision of the agency model and said its position as part of Vivendi offers a strong point of differentiation as "the only network that is embedded in the storytelling narrative encompassing music, films, [and] gaming".
Angell will remain in Melbourne for the time being but will relocate to Singapore in the summertime.