Omar Oakes
Oct 18, 2018

GSK moves global Panadol ad business into bespoke WPP team

Grey previously held the global ad account and will continue to work on creative for Panadol within the bespoke WPP team based in Singapore.

GlaxoSmithKline has moved its global Panadol advertising business into a bespoke integrated WPP team after a competitive pitch. WPP will create integrated campaigns and content encompassing advertising, digital, shopper activation and PR.

Grey previously held the global ad account and will continue to work on creative for Panadol within the bespoke WPP team based in Singapore.

The bespoke...

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