Ranjani Raghupathi
Jul 14, 2016

Engagement Meter: The week's top brand posts on Facebook, Twitter and Instagram

Curated by Unmetric, the weekly Engagement Meter shows the region's top-performing brand posts on Facebook, Twitter and Instagram. See how brands including Uber, McDonald's, Audi, Lego, Renault and Sony made an impression.

Engagement Meter: The week's top brand posts on Facebook, Twitter and Instagram

Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to uncover the top performing campaigns, content and videos in the APAC region. Unmetric's Engagement Score rates each piece of content from 0 to 1000 depending on the amount of user interactions, which allows easy comparison of content regardless of the number of fans or followers a brand has. For the weekly Engagement Meter feature, Unmetric curates the list to pick the most creative, innovative or unusual initiatives. Here is a roundup of a few of the best in the period of 4 through 10 July.

Facebook

1. Audi Malaysia
Engagement Score – 1,000

2. Uber India
Engagement Score – 1,000

3. Hutch SriLanka
Engagement Score – 1,000

4. Crocs Thailand
Engagement Score – 1,000

5. Lego Singapore
Engagement Score – 1,000

 

Twitter

6. McDonald's Philippines
Engagement Score – 1,000

 

7. SetWet India
Engagement Score – 1,000

 

8. Tanishq India
Engagement Score – 1,000

 

9. Sony Music Singapore
Engagement Score – 1,000

 

10. DHFL India
Engagement Score – 1,000

 

Instagram

11. Renault India
Engagement Score – 952

 

12. Johnnie Walker India
Engagement Score – 853

 

13. Amul India
Engagement Score – 787

 

14. ICICI Lombard India
Engagement Score – 730

 

15. Koovs Fashion India
Engagement Score – 709

 

Crushin' on this boy forever!???? Happy birthday @ranveersingh ?? #happybirthday #ranveersingh #KOOVS

A photo posted by KOOVS (@koovsfashion) on

 

Ranjani Raghupathi is marketing executive at Unmetric. You can follow her on Twitter @ranjanithinks.
 

 

Source:
Campaign Asia

Related Articles

Just Published

8 hours ago

New Balance boasts deep roots and universal appeal ...

Shot in 16mm, the seven-minute film shows various subcultures’ attachment to the brand.

8 hours ago

Advertising is still failing moms

A survey of moms across the industry uncovered the ways they continue to be underserved and undervalued at work.

8 hours ago

S4 Capital reports 11.7% revenue drop for first ...

Sir Martin Sorrell said that the group will continue to capitalise on AI positioning.

9 hours ago

Peroni Nastro Azzurro launches global creative review

The process is being handled by AAR.