Staff Reporters
Jun 7, 2021

Dentsu names APAC chief equity officer

Rashmi Vikram joins from Microsoft to lead DEI strategy.

Rashmi Vikram
Rashmi Vikram

Dentsu International appointed Rashmi Vikram, formerly group diversity and inclusivity practice lead at Microsoft, as chief equity officer in APAC.

At Microsoft, she was responsible for "making inclusion a habit", with the aim of creating inclusive products and services for Microsoft’s customers. 

Vikram will report to Ashish Bhasin, CEO of Dentsu International Asia Pacific, and Kinch Ong, regional human resource director for Asia Pacific. The appointment is effective immediately.

With Vikram's hire, Dentsu has now appointed chief equity officers in each of its three regions; her counterparts are Christina Pyle in the Americas and Pauline Miller in EMEA. 

“Dentsu’s strength lies in making a difference," Bhasin said in a release. "To do that, we seek out diverse perspectives, celebrate difference and empower everyone to bring their most authentic self to work." 

Ong said Vikram has a solid track-record in the DEI space and will ensure that DEI is woven into the fabric of the organisation.

“I am passionate about the work I do and am excited to be working with the global, regional and country teams at dentsu to champion, reinforce and build an inclusive culture,” Vikram said.

Prior to Microsoft, Vikram was country head for India at Community Business, an NGO that champions inclusive business practices. Her other roles have included diversity and inclusion specialist at Thomson Reuters.

Source:
Campaign Asia

Related Articles

Just Published

4 hours ago

Vice Media to lay off hundreds, cease website ...

With previous attempts to cut costs—including a multimillion-dollar acquisition—proving ineffective in enhancing the company's financial standing, Vice Media has announced its decision to lay off hundreds of staff and close down its website.

5 hours ago

Women to Watch Greater China 2024: Amanda Ma, ...

Ma’s deep understanding of the Chinese market and its nuances, and the ability to unify and inspire diverse functional teams are instrumental in her holistic strategy to develop talent effectively.

5 hours ago

Move and win roundup: Week of February 26, 2024

The Hershey Company, UM Australia, DDB Mudra and more, in our weekly collection of people moves and account news.

6 hours ago

Air India soars above the mundane with new ...

Ascending above the monotony of routine onboard safety videos, the film, crafted by McCann Worldgroup, takes India's diverse fabric and creative prowess to greater altitudes.