Meanwhile, two of the ‘big six’ holding groups buck the trend in creative by boosting activity.
Brent Koning, Dentsu Gaming’s global gaming lead, explains why he's looking to educate more brands about emerging technologies in the gaming space.
Publicis Groupe and Havas post year-on-year growth.
An enthusiast for learning by doing, Menon is a number-cruncher who also wears a mentor’s hat comfortably.
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