Tham Khai Meng
May 8, 2015

Cannes predictions: Tham Khai Meng

Tham Khai Meng, worldwide chief creative officer for Ogilvy & Mather, shares his predictions for APAC work likely to be lauded at this year's festival.

MetLife avoided

This is the first in a series of Cannes predictions we will be publishing in the run-up to this year's festival.

What is the point of advertising It's a question I often ponder when reviewing ads. I don't mean, what's the point of turning up to work, although of course some ads make you wonder why you did. I mean, what are ads trying to do At the very least they must change us, if...

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