Campaign India Marcomverse: In conversation with Tourism Australia's Nishant Kashikar
Manasi Narasimhan, marketing and communications professional and former head of IMC - Mastercard South Asia, is hosting a fortnightly series for Campaign India.
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Tay Guan Hin leaves BBDO to join global nonprofit
BBDO Singapore's Tay Guan Hin will lead regional growth and strategy at The One Club. He is the second top executive at BBDO to exit in recent months.
Beyond the Paralympics: The business case for ...
A pattern exists of brands targeting the disabled community during the Paralympics, but ignoring the community afterwards. Campaign explores what it will take for disability inclusion to become a constant in advertising rather than just seasonal.
Retirement campaign raises the bar for a life lived ...
Ryman, the retirement community’s latest campaign created by M&C Saatchi, invites Australians to embrace the next chapter of their lives with freedom and luxury.
Kantar BrandZ reveals 2024’s most valuable Chinese ...
Tencent remains at the top of the list for the fourth consecutive year, and Huawei has returned to the top five.