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The rules of marketing will be rewritten in the metaverse, but the focus will not sway from storytelling–that will always be key, regardless of the medium.
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[email protected]
or call+852 3175 1913
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The redundancies are in a department responsible for sales and partnerships and part of a broader cost-cutting move as Google invests $75 billion in AI and data centres.
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Campaign speaks to Tony Chang of the iconic Taiwanese food brand to learn about the brand’s strategy in penetrating the Japanese market, and the challenges of localisation.