Xu (pictured) joined from JWT Beijing China where he was GM from 2004 until October. During his eight years at JWT Beijing, Xu managed multiple international and local accounts including Carlsberg, COFCO, Yili, China Unicom, and Nokia.
At Lintas China, Xu will joined the management team and lead its operations and account the quality of its account serving team. He will report to the agency's chief executive, Shen Xan-chen.
In October, it was reported that Lintas Shanghai's managing partner Tammy Sheu had taken up JWT Beijing MD role.
Lintas China was established in 1996 by Interpublic Group (IPG) and China Guangming Daily Group.
Its main clients include Audi, Jeep, China Mobile and China Construction Bank