Betsy Kim
Aug 29, 2021

Airbnb hosts ‘overwhelmingly’ want to offer housing for Afghan refugees

The response comes after Airbnb said it will house 20,000 Afghan refugees around the world.

Airbnb said it will house 20,000 Afghan refugees around the world. (Image via Getty)
Airbnb said it will house 20,000 Afghan refugees around the world. (Image via Getty)

Airbnb has received an “overwhelming amount of interest” from hosts who want to open up their homes to Afghan refugees, a company spokesperson told PRWeek. 

People are volunteering their dwellings after Airbnb CEO Brian Chesky tweeted early Tuesday that the online lodging company will house 20,000 Afghan refugees around the world. This follows the Taliban’s August 15 takeover of Afghanistan. 

Chesky’s tweets thanked hosts, noting that they would be paid.

The media has also shown interest with The New York TimesThe Wall Street Journal, AP, Reuters, ABC, CBS, NBC, CNBC, CNN, Fox Business and the BBC covering Airbnb’s actions. By last Tuesday night, Chesky’s tweet received over 111,000 likes and more than 16,000 retweets. 

An Airbnb spokesperson told PRWeek that Chesky’s key messages were that, “Airbnb has a responsibility to act in the face of this crisis; every member of the business community has a role to play; and that the need is incredibly urgent.”

When asked about the difficulties in coordinating these efforts, the spokesperson highlighted how Airbnb has a long history of housing people in need, including refugees. The Airbnb.org Refugee Fund launched in June with the goal of raising $25 million. It supports resettling refugees around the world, in addition to those from Afghanistan.

The company plans to issue further communications with more refugees moving into Airbnb housing.

Airbnb is working with Airbnb.org, a nonprofit that operates separately from Airbnb. Both organizations, the Airbnb Refugee Fund and Chesky are paying the temporary housing costs for the refugees.

Airbnb and Airbnb.org are working with the International Rescue Committee, HIAS and Church World Service. The refugee-resettlement programs use the Airbnb platform to book refugees’ stays in Airbnb lodging. Last week, Airbnb provided funding to house up to 1,000 Afghan refugees, and placed 165 refugees in U.S. Airbnb homes over the weekend.

An Airbnb representative explained that the NGOs work with the governments which vet and process the relocated newcomers. 

Areas with Airbnb accommodations accepting larger numbers of refugees thus far have included Atlanta, Sacramento and Seattle, plus cities in New Jersey and Northern Virginia.

The U.S. is reportedly planning to airlift as many as 50,000 Afghans from Kabul, according to The Wall Street Journal.

Airbnb’s current assistance highlights the company’s experience in mobilizing during housing crises. The idea behind its nonprofit surfaced in 2012 after Hurricane Sandy hit New York, and over 1,000 Airbnb hosts offered evacuees places to stay. The company assisted with accommodations for relief workers, responding to the earthquake in Nepal and the Syrian refugee crisis. It created the Open Homes program, arranging for hosts to donate free lodging to people displaced by conflict and disasters.

Airbnb’s Q2 2021 revenue of $1.3 billion significantly exceeded its Q2 2020 revenue of $335 million. DKC is Airbnb's PR AOR.

Source:
Campaign US

Related Articles

Just Published

16 hours ago

Budgets 2025: Retail media and CTV will dominate ...

The industry is poised for significant growth in 2025, fuelled by robust digital revenues and shifting consumer behaviours that could see budgets moving to social platforms and retail networks over traditional channels. Media experts weigh in.

16 hours ago

McDonald's Valentine's campaign may make you ...

Ad Nut refuses to be manipulated by commercials, but this V-Day spot from McDonald's Philippines, with its saccharine portrayal of enduring love, is surprisingly effective. Curse you, Golden Arches!

17 hours ago

The boys’ club still runs Australian advertising—and...

Déjà vu and disappointment: W+K Sydney's all-male team exposes the hollow promises of diversity in adland, writes Jet Swain, who calls for an end to "lip service."

17 hours ago

Samsung says there’s an AI companion for every ...

With the global launch of its Galaxy S25, Samsung and BBH Singapore want consumers to think about AI not as an intimidating piece of technology but as an omniscient wingman.