A room within the windmill has been decorated to transport guests back to the 19th century.
The response comes after Airbnb said it will house 20,000 Afghan refugees around the world.
Fans will be brought close to the action despite not being able to attend.
Total marketing spend fell 45% as Airbnb used 'brand to attract more guests via direct or unpaid channels'.
Finding the right marketing mix is based on a huge number of factors that demand a truly agile approach.
CEO describes move as 'very important'.
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