Mike Fromowitz
Mar 12, 2015

After a long battle with mediocrity, Creativity died last week.

Sadly, after a long, hard-fought struggle, Creativity has passed away. It died last week after years of room temperature mediocrity.


Creativity, which played a significant role in the advertising industry, left quite a legacy over these past 100 years. Creativity helped to shape consumer attitudes and intentions, move them to the next level of the buying process, and helped to break through the clutter of competing brands. 

Just last week, a memorial service was held in its honour, but alas, few people showed...

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