creativity

May 12, 2022

Should creatives consider phobias when creating ads?

While there are many phobias and those with them won't all react in the same way, it's worth taking them into account during the creative process.

May 10, 2022

TSLA’s design practice launches creator index

The index spotlights multidisciplinary Asian creators across the region and is made publicly available and free-of-charge for all.

May 4, 2022

Media is getting creative as an awards-worthy force for good in troubled times

The president of Cannes Lions media jury says the sector has been making a greater social impact since the Ukraine war.

Apr 18, 2022

Spikes Asia X Campaign: What does creative risk-taking look like?

In this opening discussion, VMLY&R's Valerie Madon, BBC's Nicola Eliot and Jollibee's Francis Flores talk about the shifting perceptions of creativity in the past couple of years.

Apr 13, 2022

Spikes Asia winners reveal trends in APAC creativity

This year’s crop of winners depicts the creative industry’s inclination to solve some of society’s biggest challenges.

Apr 12, 2022

MSL names Roya Partovi first chief creative officer

With the creation of the chief creative officer role, executive creative director Marc Levy will lead MSL’s creative strategy team and report to Partovi.