creativity

8 hours ago

Spikes Asia announces P&G Asia as the Advertiser of the Year 2024

Their second win since 2012, P&G are the only brand to achieve such a milestone in the history of the Awards.

3 days ago

Storytelling and measurability: Why creatives are embracing digital out of home

From 3D billboards to the Las Vegas Sphere, brands are finding new opportunities to catch consumer attention as digital out of home opportunities grow.

Jan 25, 2024

Spikes Asia 2024: In conversation with Gavin Chimes, ECD, Howatson+Company

Spikes Asia catches up with the award-winning executive creative director to unpack the ever-evolving landscape of creativity, and any advice for independent agencies looking to win big at this year's event.

Jan 17, 2024

A call to action at Davos: Time to put neurodiversity on the global agenda

Approximately 20% of people have learning and thinking differences such as ADHD and dyslexia, yet wider acceptance and education of neurodiversity seems far and few between.

Jan 4, 2024

Four tech trends transforming marketing creativity in 2024

From mobile production to 3D modeling, GrowthOps' team of creatives and strategists identify the technologies they see influencing creative production the most in the coming year.

Jan 3, 2024

Being relatable shouldn’t be the end goal

Creativity lies in exploring the gap between the relatable and the unexpected