The competition is host under the 7-Eleven Hong Kong Facebook page. Contestants are required to showcase their love for Slurpee by explaining why they are the best choice to be Slurpee's spokesperson. They can upload photos of themselves taken together with Slurpee.
Ten finalists will be assigned a Slurpee flavor each according to their personalities. Starting from August 2, their fans and supporters will be able to vote through Facebook to help decide the 7-Eleven Slurpee super cool model.
Finalists will participate in a pageant event on August 25, where celebrity judges and 7-Eleven's professional judging team will select two final winners, one male and one female. Each winner will be awarded a one-year Slurpee's spokesperson contract, HK$20,000 cash award and free Slurpee for one year.
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