Credits:
Project Hero
Client Samsung
Creative agency Cheil India
National creative director Prathap Suthan
Exposure Television
Mobile theft will apparently not be a problem anymore with Samsung's mobile tracker function.
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The business was won from Havas after a competitive pitch.
The grades are in for Campaign Asia's 22nd annual evaluation of APAC agency networks. Subscribe to read our detailed analyses.
Staffing cuts across Asia have begun as GroupM transitions to a “single operating model” under the soon-to-be-rebranded WPP Media banner.
A storied legacy weighed down by churn, uneven creative output, and account losses. As organisational change looms, DDB must reignite its creative firepower or risk fading behind siblings TBWA and BBDO.