May 14, 2009

Samsung | Hero | India

Mobile theft will apparently not be a problem anymore with Samsung's mobile tracker function.

Targeting young adults in their 20s and 30s, this Indian campaign by Cheil adds humour to the scenario of hunting down your phone when it is lost.




Credits:
Project Hero
Client Samsung
Creative agency Cheil India
National creative director Prathap Suthan
Exposure Television

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