The advertising push features zoo animals dancing to the song ‘Hong Kong, Kowloon’ tune- originally by 60s Cantopop duo Chopstick Sisters - in an effort to attract families with young children.
Credits:
Project Amazing Asian Animal
Client Ocean Park Hong Kong
Creative agency Metta Communications, Hong Kong
Executive creative director Simon Fung
Creative directors Teddy Leung, Hardy Lam
Art director Steph Kwan
Copywriter Hardy Lam
Agency producer Reuben Cheng
Production house Bingo Production
Exposure Television, print, outdoor, online
Credits:
Project Amazing Asian Animal
Client Ocean Park Hong Kong
Creative agency Metta Communications, Hong Kong
Executive creative director Simon Fung
Creative directors Teddy Leung, Hardy Lam
Art director Steph Kwan
Copywriter Hardy Lam
Agency producer Reuben Cheng
Production house Bingo Production
Exposure Television, print, outdoor, online
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