Featuring top singer Jacky Cheung, the amusement park is flushed with festive fever, urging people to search for their own “fu” (the character for fortune, luck and blessing) this coming year.
Credits:
Project Search for Fook
Client Hong Kong Disneyland
Creative agency Ogilvy & Mather, Hong Kong
Executive creative director Paul Hui
Creative director Joseph Wong
Art Director Joseph Wong
Copywriter Paul Hui
Agency producer Betty Tso
Production house Bleu Arc Pictures Production
Exposure Television, outdoor, online, cinema
Credits:
Project Search for Fook
Client Hong Kong Disneyland
Creative agency Ogilvy & Mather, Hong Kong
Executive creative director Paul Hui
Creative director Joseph Wong
Art Director Joseph Wong
Copywriter Paul Hui
Agency producer Betty Tso
Production house Bleu Arc Pictures Production
Exposure Television, outdoor, online, cinema
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