Campaign US
Oct 27, 2020

Anyone's a budding moviemaker in new Apple iPhone 12 Pro spot

Apple's in-house team celebrates the filmmaker in everyone and the lengths they go to, with some dramatic help from Danny Elfman.

Apple's best marketing showcases the creativity its products can enable. A new global spot for the iPhone 12 Pro, by Apple's in-house team, highlight's the phone's support for HDR video with Dolby Vision by showing ameteur filmmakers at work. The spot it set to an original score that envokes big budget Hollywood films. 

Credits

Director: Kim Gehrig
Director of Photography: Linus Sandgren
Music: Danny Elfman live orchestra

Source:
Campaign US

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