Pico+ and George P. Johnson are among the agencies responsible for overseas brand activation activities and business forums for Chinese brands.
Through its MIOT Ecosystem, the Chinese tech and internet giant is moving mountains to diversify its products and services.
From smartphones to smarthomes, the Chinese company is diversifying products and services.
Is Xiaomi a smartphone brand? Is it a hardware ecosystem incubator? Is it an internet company? Confused investors did not buy into Xiaomi's narrative, but its intangible brand equity remains, experts posit.
Lenovo tumbles from its perch.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins