snickers
Mars CMO credits long-term commitment for its creative success
Jane Wakely "absolutely thrilled" to earn Spikes Asia Advertiser of the Year award, with Asia-Pacific serving as a "huge source of creativity and innovation" for Mars.
Mars named 2021 Spikes Asia Advertiser of the Year
The award recognises the brand for outstanding creative excellence across the Asia-Pacific region.
Friday silliness: Watch fun ads from Pump, Hyundai and Snickers
Our pal Ad Nut presents a trio of amusements: Crazy dude dance moves in a dairy, the enduring power of Enya, and a mortifying misuse of a nickname in the boardroom.
Snickers tweaks its ad formula for post-lockdown confusion
A new spot by BBDO New York shows a man who gives new meaning to an 'in-the-flesh' gathering.
Snickers tweaks its tagline for the WFH era
BBDO Guerrero instigated a social-media campaign making light of the ways 'you're not [something] when you're home' instead of at the office.
Asia's elections: "Whatever you do, resist the urge to take sides"
Marketing and brand experts offer insights on keeping in tune with the heightened emotions caused by elections across South and Southeast Asia.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins