shangrila

Apr 26, 2021

Can you spot the changes in Shangri-La's new brand identity?

REBRANDING EXERCISES: The hotel chain makes subtle tweaks to its logo upon its 50th anniversary.

Jan 15, 2021

Rebrand for Shangri-La's Jen chain includes bilingual logo

REBRANDING EXERCISES: A logo meant to be inclusive for both Chinese and English speakers anchors a full rebrand by Design Bridge Shanghai.

Apr 24, 2019

Industry rallies behind Sri Lanka

Impact on visitor numbers expected to be short-term.

Aug 31, 2016

DigitasLBi sets global table for Shangri-La dining loyalty programme

Vivid food and puns feature in the agency's first work since winning the business in March.