native advertising

Dec 15, 2021

Outbrain launches native advertising header bidding

The platform has started rolling out the service with strategic media partners.

Nov 5, 2020

Outbrain partners with Opera to bring native advertising to browsers

Using Opera's mobile placements, marketers can reach 285 million consumers worldwide.

Apr 3, 2018

LinkedIn introduces video for Sponsored Content

Finally catching up to informal social-media networks, LinkedIn has launched a video format option within its Sponsored Content unit.

Jul 10, 2017

Google takes on Outbrain with native programmatic

Taking the programmatic capabilities of AdSense to battle Outbrain and Oath, Google is now offering native ads with eligible publishers.

Aug 5, 2016

Tech wrapup: Sizmek, LinkedIn, AdAsia, CNN Digital and more

A weekly round-up of tech news and announcements.