Aleda Stam

1 day ago

Edelman launches global anti-disinformation offering

Disinformation Shield aims to uncover illicit actors on the fringes of the dark web and combat disinformation.

Feb 18, 2021

Edelman launches Edelman Studios content creation hub

The agency has also started partnerships with content optimisation platform VidMob and French digital media company Brut. UEG CEO Jarrod Moses (pictured) will oversee Edelman Studios.

Jan 22, 2021

Omnicom launches omniearnedID analytics platform

It’s designed to validate the impact of earned media on brand sales.

Dec 2, 2020

Nielsen names global chief marketing and communicati...

Jamie Moldafsky will spearhead the integrated global function for Nielsen’s global media business.

Nov 18, 2020

Edelman launches predictive analytics

The firm says the tools will help clients “see around corners."

Nov 5, 2020

Outbrain partners with Opera to bring native ...

Using Opera's mobile placements, marketers can reach 285 million consumers worldwide.