mccann health

Jun 19, 2019

Triple winners McCann Health: "We're at the top of our game"

CANNES IN SHORTS: Global chief creative officer Matt Eastwood and Wendy Chan of McCann Health Shanghai on the campaign that won them the first Pharma Grand Prix in three years—and the first Pharma Grand Prix for China ever.

Mar 28, 2019

Why respect and 'loving kindness' are central to personalisation

Serving consumers with personalised messaging is a much more nuanced business than simply recording the way they like their eggs cooked, say senior China brand experts from Mars, Accor and McCann Health speaking at the Digital360Festival in Shanghai.

May 21, 2018

Learning about cleft conditions with clumsy cutlery

McCann Health Singapore's campaign for Smile Asia aims to make dealing with cleft lips or cleft palates more relatable.

Jan 24, 2018

Japanese companies need to do a lot more to become female-friendly

While corporate Japan is heading in the right direction with maternity and childcare leave, it needs to jettison social norms that continue to make workplaces uncomfortable for women.

Jan 19, 2018

A 'washable book' aims to help prevent child deaths

The initiative to mark Japan's national hand-washing day is designed to educate children in Cambodia.