Olivia Parker
Jun 19, 2019

Triple winners McCann Health: "We're at the top of our game"

CANNES IN SHORTS: Global chief creative officer Matt Eastwood and Wendy Chan of McCann Health Shanghai on the campaign that won them the first Pharma Grand Prix in three years—and the first Pharma Grand Prix for China ever.

CANNES IN SHORTS: Global chief creative officer Matt Eastwood and Wendy Chan of McCann Health Shanghai on the campaign that won them the first Pharma Grand Prix in three years—and the first Pharma Grand Prix for China ever.

Matt Eastwood said McCann Health's triple win at Cannes Lions 2019 is a reassertion of the agency's creative prowess. 

The Shanghai branch of the agency collected the Pharma Grand Prix for its 'Breath of Life' campaign for GSK, the first Grand Prix awarded in three years. This proves the worth of the award, said Eastwood, who joined the agency six months ago from JWT. A lot of health agencies had...

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