The company is also bringing its agency partners together in a blended team.
FedEx dominates regionally, but not in the biggest individual markets.
An alliance between OMD and Fusion gives clients exclusive access to the latter's e-tailing technologies.
The spat between Alibaba-backed logistics affiliate Cainiao and competing courier brand SF Express over data is only a symptom of the 'walled garden' in China.
BEIJING / SHANGHAI / GUANGZHOU - Alibaba Group's shopping website Taobao partnered with Chinese logistics company YTO Express in a one-off trial of drone technology to deliver ginger tea packets to 450 customers.
HANGZHOU - Consumers have spent more than RMB 35 billion (US$5.7 billion) over Alibaba Group’s e-commerce platforms as of 1 pm today, beating last year's total for the 11.11 shopping festival after just 13 hours.
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