huawei
Huawei launches UK press campaign in fightback over 5G security concerns
Huawei stresses it is employee-owned private company whose model resembles John Lewis.
Huawei shows us how kick-ass 5G can be
Real-time fight between eSports gamer and kung fu master packs a punch on Weibo.
FoxyMoron bags Huawei's digital mandate
The agency's Gurugram office will handle the account.
Huawei loses 'love' in China over cold PR response to detention controversy
The company's legally focused response lacked empathy, according to both the public and PR experts Campaign spoke to, and the company's image has suffered as a result.
Huawei's global brand chief on cultural challenges at the Chinese tech giant
Andrew Garrihy spoke about 'how to reinvent an Eastern brand for the West', but said Huawei's culture was just as much of a learning curve for him.
National pride propels Chinese to support local brands
Prophet's 2019 China Brand Relevance Index shows the surge of Huawei, DJI and Li-Ning, which all jumped into the top 50.
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