general mills

Oct 23, 2023

General Mills returns global media account to UM

Mindshare has been the incumbent media agency for the multibillion-dollar food manufacturer since 2015. UM last held the media account in 2011.

Jun 8, 2023

Asia-Pacific Power List 2023: Kaajal Shivdasani, General Mills

Responsible for marketing some of the most popular food brands from Europe to Asia, Shivdasani brings her entrepreneurial instincts to product launches and campaigns in many regions.

Oct 19, 2019

One-word answers with General Mill's Brad Hiranaga

See what the chief brand officer has to say about the CPG industry today and in the future.

Sep 25, 2013

MediaCom Hong Kong promotes Danny Chung to business director, succeeding Eva Lam

HONG KONG - MediaCom has promoted associate director Danny Chung to succeed business director Eva Lam, who resigned last week for personal reasons after working in the company since 2006.

May 28, 2012

FMCG giant General Mills chooses MediaCom and Leo Burnett in Hong Kong

HONG KONG - General Mills, the world’s third largest food manufacturer, has chosen MediaCom and Leo Burnett as its new agency partners in Hong Kong after its annual agency review in Q1.

Apr 5, 2012

Opinion: CMO World Tour interview with Olivier Faujour, General Mills

As part of the CMO World Tour series, Frédéric Colas is the Chief Strategic Officer of Fullsix speaks with Olivier Faujour, President of General Mills in France, Benelux and Italy on digital media's global reach.