The agency is creating a bespoke unit to service the account, worth an estimated US$60 million in annual billings, across 18 markets.
Ahead of the workshop she'll host at Women Leading Change next week, Dalia Feldheim, former marketing leader at P&G, speaks exclusively to Campaign on the struggles and successes in her marketing career, and her quest for greater female empowerment in the industry.
From Sweden: ‘The Dry Cleaner Prank’ for Electrolux by Volontaire (Stockholm)
BANGKOK – Electrolux, collaborating with renowned Thai artist Chalit Nakpawan, has seemingly created a piece of art using its new vacuum cleaner, the Electrolux UltraCaptic.
SINGAPORE - Swedish home appliance manufacturer Electrolux called a regional creative pitch last week.
Here is the week's round-up of the latest gadgets and reviews. Powered by Stuff Magazine.
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